Excellent Article by Jason Bus
Yesterday we shared 20 Mobile Recruiting Insights from #mrec13, and we’ve added another 25 below.
2013 MOBILE RECRUITING STATISTICS:
62% of PASSIVE job seekers will explore a company’s career page on #mobile
40% of mobile candidates abandon a non-mobile friendly apply process
1 second = 7% increase in drop-off
Active job seekers look for opportunities almost equally on job sites (71%) and social networks (69%)
Candidates are 50/50 split between use of iOS/Android, but Android growth is outpacing iOS
LinkedIn says 28% of the users are actively seeking jobs
30% of CB’s overall traffic is mobile. Only 14% of applies are mobile
Only 20% of TA leaders globally have optimized mobile career sites. US falling behind the average at only 16%
Mobile apply completion rates on LinkedIn are 50% higher with simple apply flow
62% of recruiters say #mobile #recruiting is the top trend for 2014
61% of people have a better impression of a brand based on their mobile experience
MORE 2013 MOBILE RECRUITING THEMES:
Jibe sees a higher conversion rate from talent coming in via social than talent directly approaching the career site.
Candidates aren’t downloading job apps, so don’t bother,
Mobile sourcing is about efficiency, not about using boolean strings on a mobile device
Build a responsive to save time, save $ – but responsive UX doesn’t hit the mark for most mobile experiences
3-min rule: Understand what your audience was doing 3 min before interacting w you. Then you can put yourself in their shoes.
Have you ever checked in on Foursquare at your competitor’s location and let people know that you are hiring
Jobs and careers is bigger on mobile than most employers could ever imagine
When reviewing traffic